Beetlejuice Gets the Boot as Norwegian Cruise Line Ends Broadway Show

Norwegian Cruise Line is pulling the plug on “Beetlejuice: The Musical” aboard Norwegian Viva, with final performances scheduled for late March 2026.

Image of a promotional poster for "Beetlejuice: The Musical" by Norwegian Viva Entertainment. The background flaunts black and white vertical stripes. Text in the center reads "BEETLEJUICE: The Musical, The Musical, The Musical." A small green beetle sits on the letter 'J' in Beetlejuice.

The show will wrap up less than three years after the ship joined the fleet.

The musical featuring the “ghost with the most” has been part of the Prima-class ship since shortly after her August 2023 debut.

While the 90-minute production didn’t make it onto the first sailings due to unspecified production delays, it eventually became a fixture of the ship’s entertainment lineup.

Norwegian hasn’t issued a formal announcement about the change, but the cruise line’s website now shows that “Beetlejuice: The Musical” will have its final performances during the March 21-28, 2026 sailing.

Second Broadway Show Cut in Recent Days

This marks the second Broadway production Norwegian has discontinued in recent days. Just before the Beetlejuice announcement, guests learned that “Jersey Boys” would end its run on Norwegian Bliss, with final performances February 8-15.

Two replacement shows will debut on Norwegian Viva after Beetlejuice closes. “Motor City Moves,” described as a high-energy tribute to Detroit’s iconic sound, premieres May 2-9 during the ship’s first Mediterranean sailing.

“Burn the Floor,” a ballroom dance production featuring championship dancers, follows on May 23-30.

Both shows already appear on other Norwegian ships.

Motor City Moves” runs on Norwegian Jewel and Norwegian Sun, while “Burn the Floor” performs on Norwegian Breakaway and Norwegian Epic.

Moving Away From Broadway

The trend indicates Norwegian Cruise Line is shifting from licensed Broadway productions to favor in-house entertainment.

While Broadway shows carry name recognition, they also require licensing fees and arrangements that can complicate shipboard production.

Popular game shows like “Deal or No Deal,” “The Price Is Right,” “Wheel of Fortune,” and “Press Your Luck” remain onboard, along with Syd Norman’s Pour House and comedy shows.