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Royal Caribbean opens second Starbucks location on Oasis of the Seas

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MIAMI, Nov. 14, 2011 – Royal Caribbean International today announced that guests aboard the cruise line’s Oasis of the Seas will be able to enjoy their favorite hand-crafted espresso beverage at the ship’s new Starbucks® store. Royal Caribbean premiered the first Starbucks at sea aboard sister-ship Allure of the Seas, when she launched in December 2010. Through a licensing agreement between Starbucks Coffee Company and Royal Caribbean International, the second Starbucks at sea opened aboard Oasis of the Seas Saturday, November 12, 2011.

“We are glad to feature the world’s only two Starbucks® stores at sea on our two largest cruise ships,” said Lisa Bauer, senior vice president, Hotel Operations, Royal Caribbean International. “Starbucks is a huge hit on Allure of the Seas and the new Starbucks® store aboard Oasis of the Seas is sure to be equally as successful. It’s in bringing such established and well-regarded brands to our guests which helps make a Royal Caribbean cruise the most contemporary vacation experience – what we call the Royal Advantage.”

As fully licensed stores, the Starbucks aboard Oasis of the Seas and Allure of the Seas offer the coffee company’s menu of signature and seasonal beverages prepared by trained baristas, as well as food and a selection of Starbucks VIA® Ready Brew products. The Starbucks® stores aboard both ships are open between 7 a.m. to 11 p.m. daily and located at the forward end of the Royal Promenade between the On-Air Club and Boleros Latin-themed lounge. Pricing at the Starbucks store aboard both ships are a la carte.

“Starbucks is passionate about providing customers with the unique Starbucks Experience wherever they are, including out at sea,” said Doug Satzman, vice president, Channel Business Development – Branded Solutions for Starbucks.  “With thousands of customers per week already enjoying our signature espresso and coffee beverages aboard Allure of the Seas, we are excited to provide that experience to customers sailing on the Oasis of the Seas.

Source: Royal Caribbean

Doug Parker is the producer and host of the Cruise Radio podcast and the daily Cruise Radio News briefs. Tune in where you listen to your favorite podcast.

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